Ordinary But Extraordinary

We will never forget the delicious smell of freshly baked cakes that filled each of our grandmother's kitchens. Our grandmothers were masters in the kitchen, their hands moving swiftly as they whipped up the most mouth-watering treats. When each passed away, a piece of our family's hearts went with them. We, Elles and Jewels, were lost without our grandmothers. But then, we discovered the healing power of baking. It started as a simple way to remember our grandmothers, but soon turned into a passion. Every day, we would spend hours in the kitchen, trying to recreate their recipes. And slowly, we found solace in the process. We decided to turn our love for baking into a business, and that's how "Not Your Regular Shmegular Sweet Treats" was born. We wanted to honor our grandmothers legacies and share their delicious treats with the world. As we baked, we felt their presence, guiding our hands and taste buds. And with every satisfied customer, we knew they were smiling down on us. Reliving the moments of happiness, laughter, and peace we shared while baking with our grandmothers is where we found healing and a new purpose. Our brand story is one of love, family, and the power of food to bring people together. And we're just getting started.